Customer sign-up approval is a crucial aspect of managing an online store. It refers to the process of reviewing and approving customer registrations before they gain full access to the features and services offered by the store.
Here's why the importance of customer sign-up approval in an online store:
Quality Control: By reviewing customer registrations, you can ensure that the information provided is accurate and legitimate.
Personalization: Customer approval allows you to gather important information about your customers during the sign-up process.
Security: Customer approval helps to prevent unauthorized access to your online store.
User Experience: By carefully approving customer accounts, you can ensure that the customers who gain access to your store are genuinely interested in your products or services.
Spam Prevention
Customer Engagement: During the approval process, you can engage with customers by sending welcome emails, promotional offers, or information about your products. This initial interaction can set the tone for a positive customer relationship.
Building Trust: A careful approval process can help build trust with your customers.
Targeted Marketing: This can increase the effectiveness of your marketing efforts and lead to higher conversion rates.
💡 Reminders:
Guest checkout will be disabled when “manually approve customer” is turned on. Clicking cart will throw users to the login page.When “manually approve customer” is turned on, each customer that signs up will have approval status as pending, and shows up on the top of customer list. Merchant will then need to accept/reject them.If pending/rejected customer tries to log in, an error message will show up.
To know how to enable customer sign-up approval for your online store choose which feature you are using:
Enabling Customer Manual Approval
From the left pane of the Dashboard click on the "Settings" and click "Business Profile"
Under Additional Information toggle on the “Manually approve customer”
a. If this is turned OFF- anyone who register or create an account on your online store will not require your approval to continue with having their own account (such as order history, delivery details , etc..)
b. If this is turned ON- “Approval Status” will now show on the Customer List Page
Incorporating an approval process for customer sign-ups can be beneficial for both your online store and your customers. However, it's important to strike a balance between the level of scrutiny and the ease of the sign-up process to avoid discouraging potential customers from registering.